Branding
The strategic process of shaping how people perceive your business, product, service. It includes creating and consistently using elements such as a name, logo, visual identity, voice, values, and messaging to differentiate an offering from competitors and build recognition, trust, and emotional connection with an audience.
Branding is not just what you show, it is what people feel and believe about you when they hear your name.
What does your brand say about you?
Branding is multi-faceted, covering all customer touch points to provide a cohesive experience.
Every interaction with your company helps a customer form an idea of you – this is your brand. How it looked, how it sounded, how it made them feel all builds a bigger picture. We can help you visualise this and ensure all of your customer’s interactions measure up.
Identity and graphic communication
We want to build brands that are not only visually strong but strategically sound. All messaging and graphic communication should be adaptable across print, digital, merchandise, face-to-face and more.
What we offer
- Consultation on brand strategy,
- Messaging and brand formation workshops,
- Brand identity creation (logos, colour palettes, typography)
- Brand identity refreshes and modernisation
- Brand guidelines and usage systems
- Extension of existing branding to new audiences, platforms and outputs
- Visual and communication systems for print and digital use
- A wide range of graphic design and print marketing services
Brand identity has evolved from hand-painted shop signs built to catch the eye on the high street, to precision-designed identity systems built to work everywhere.
The goal is the same — be remembered — but today’s brands must travel seamlessly across print, packaging, and digital, telling a consistent story everywhere.
Ready to reinforce your brand
Branding covers a lot of ground and we’ve conveyed brands in more ways than we could ever list. To talk through your unique requirements hit the button below.
